Archive for January, 2009

Use Maxmind to reduce fraud

January 29, 2009

Maxmind is a third party tool that is integrated with the StoreSecured and helps to identify and reduce the number of fraudulent transactions that are processed by the store.

The Maxmind service will check a variety of factors and give a score reflecting the likelihood of fraud for that particular transaction.

The following types of checks are done:
Is the user connecting from a high fraud country?
Is the billing address they have entered close to the location they are connecting from?
Is the user using a free email address?
Is the phone number located in the same location as the billing zip code?
And so on….

The cost for this service is $5 a month for up to 1250 queries. We highly recommend that all merchants use this low cost service to reduce the amount of fraud especially for high dollar items. Remember though no service is perfect and this will not 100% reduce your fraud. It is still up to you to decide which transactions to accept and which to deny but it will give you increased information to detect and stop a large majority of fraudulent transactions.

Many merchants ask, how should I use the maxmind service? Originally I would recommend that you set the fraud rejection score to 11. This will approve all transactions because the maximum score returned by maxmind is 10. As transactions begin to get maxmind scores you can see what kind of scores that they get from maxmind and determine what score is an appropriate rejection score. Ie I want to reject all transactions with a fraud score over 5. Once you set that score then no transactions with a score over 5 would be allowed to complete.

To get started with maxmind login to your storesecured account. Click on General–>Payments–>Fraud Control and complete the on screen directions and signup.

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Paypal Scheduled Maintenance

January 27, 2009

[1] Scheduled: This notification is to inform you of the following maintenance activity.

– From Jan 29, 11:05 PM PST (Jan 30, 7:05 AM GMT) to Jan 29, 11:35 PM PST (Jan 30, 7:35 AM GMT) most of PayPal site features will be unavailable with the following exceptions:

1. Website Payment Standard (Account Optional payment flow only) 2. Express Checkout 3. Direct Payment 4. Risk Controls 5. IPN will be delayed.

– From Jan 29, 10:30 PM PST (Jan 30, 6:30 AM GMT) to Jan 30, 1:45 AM PST (Jan 30, 9:45 AM GMT): Batch processing (batch capture/refund) will be unavailable.
(Sent Jan 26, 9:28 AM PST by DN)

SCHEDULED MAINTENANCE DETAILS
——————–
Service: Live Site

Affected Product(s):
– PayPal APIs
– Virtual Terminal
– Order Management (IPN / PDT)
– Masspay
– Website
– Batch Processing

Start Time: Jan 29, 11:05 PM PST (Jan 30, 7:05 AM GMT)

End Time: Jan 29, 11:35 PM PST (Jan 30, 7:35 AM GMT)

Our Technology team advises during this period some products and features may be temporarily unavailable. We are working to ensure the inconvenience is as minimal as possible.

We apologize for any impact caused by this maintenance.

Additional Upcoming Events:
– Preview Sandbox Scheduled Enhancements
Jan 28, 9:30 AM PST (Jan 28, 5:30 PM GMT)

Sincerely,
PayPal Merchant Technical Services

Contacting PayPal
===============
If you have questions, contact PayPal Merchant Technical Services by filing a ticket under contact support (refer to ID: Live Site-581) at https://www.paypal.com/mts/.

Ways to increase your sites conversions (part 2)

January 22, 2009

Continuing our series on how to increase conversions this article will cover increasing conversion through the use of unique content.

  • Tell people what to buy. If you sell multiple different types of a certain product tell them which one is the best and why. Use your personal experience to help your clients get over the tough questions.
  • Give folks the information they need to decide what to buy. A buyers guide has been shown to increase conversions by up to 50%.
  • Never use the manufacturers copy and description for your items. Every other ecommerce site is using the same pictures and descriptions. Make your site unique by taking your own pictures and writing your own descriptions. This will greatly increase your rankings with the search engines by giving your site unique instead of duplicate content.
  • Play 20 questions with every product starting with your most popular products. Think of questions that you would have as a potential buyer of the same product.
  • If you can afford it, use professional pictures. The image can make a huge difference on how the product looks especially since your visitors cannot pickup the actual product.
  • Capture content anyway you can. If you use the products yourself take video and/or pictures of yourself using them. Get testimonials from users.
  • Use the text from the product box if available.

New Features 1/21/2009

January 21, 2009

Added CAPTCHA bot verification to contact us and custom form pages to verify that a human is completing the form and reduce automated spam.

For all custom forms created from design–>forms, the CAPTCHA will be added to the custom form when any change is made to that form by the merchant. If you wish to have the CAPTCHA added immediately just go in and re-save one of the fields on the form and the CAPTCHA will be added.

Click here to read more about CAPTCHA and what its used for

Ways to increase your sites conversions (part 1)

January 20, 2009

There are a variety of ways to increase the conversions on a website. This article will go over a few things that you can do to build trust. Remember that online you only have a few minutes to make a impression and get your customers to trust that you are a reliable merchant.

  • Include a link to view the shopping cart or a mini cart object in the template. This allows your customers to what is in their shopping cart at anytime which helps to reassure them.
  • Include your phone number in the template somewhere that is easily seen. This gives customers the confidence that if they need help its only a phone call away. Include your hours of operation in smaller text.
  • Include a page detailing shipping costs and how they are calculated. Link to the shipping costs page from your view cart page.

FedEx Service Interruption

January 14, 2009

Dear Valued FedEx Customer:

Please be advised that there will be a temporary service interruption on Jan. 17, 2009 due to system updates and our quarterly corporate load. Customers using FedEx Web Services, FedEx Ship Manager® API and FedEx Ship Manager® Direct solutions within our production environment will experience interruptions during the following times:
Saturday, Jan. 17, 2009: All systems and services will be interrupted beginning at 9 p.m. CST until 10:30 a.m. CST on Sunday, Jan. 18, 2009.

Please ensure that your appropriate team members are aware of these temporary service interruptions.

We regret any inconvenience. If you have any questions or need technical assistance, please contact one of our technical support representatives via e-mail at websupport@fedex.com or call 1.877.339.2774.

Thank you for choosing FedEx.
The FedEx Web Integration Solutions Team

====================================================

StoreSecured customers using FedEx, we recommend that you have at least one backup realtime shipping method so that customers can continue to checkout during this FedEx downtime. If FedEx is your only method of shipping customers will be unable to checkout during this downtime.

Scheduled Maintenance Completed

January 9, 2009

Scheduled maintenance began at 9:00pm PST this evening and was completed at 10:10pm PST. All database upgrades were performed as required and all sites are operating as normal.

Paypal Maintenance Notice

January 8, 2009

[2] Reminder: This notification is a reminder about the following upcoming activity scheduled for Jan 08, 11:00 PM PST (Jan 09, 7:00 AM GMT).

Please note the new end time of Database Maintenance is Jan 09, 12:00 AM PST (Jan 09, 8:00 AM GMT), but there is no change in the end time of Batch Processing release time.
(Sent Jan 05, 5:00 PM PST by KD)

SCHEDULED MAINTENANCE DETAILS
——————–
Service: Live Site

Affected Product(s):
– Order Management (IPN / PDT)
– Batch Processing
– Express Checkout

Start Time: Jan 08, 11:00 PM PST (Jan 09, 7:00 AM GMT)

End Time: Jan 09, 12:00 AM PST (Jan 09, 8:00 AM GMT)

Our Technology team advises during this period some products and features may be temporarily unavailable. We are working to ensure the inconvenience is as minimal as possible.

We apologize for any impact caused by this maintenance.

Sincerely,
PayPal Merchant Technical Services

Contacting PayPal
===============
If you have questions, contact PayPal Merchant Technical Services by filing a ticket under contact support (refer to ID: Live Site-536) at https://www.paypal.com/mts/.

UPDATE HISTORY
——————–
[1] Scheduled: This notification is to inform you of a Database Maintenance activity.

– From Jan 08, 11:00 PM PST (Jan 09, 7:00 AM GMT) to Jan 08, 11:44 PM PST (Jan 09, 7:44 AM GMT):The following will be available:

1. PayPal Account Optional with these exceptions
. NO login
. NO password recovery
. NO save info
. NO PDT

2. Website Payment Standard and Express Checkout
. Allows user login
. Supports the user current funding sources
. NO add CC
. NO add bank
. NO add address
. NO sign-up

3. Express Checkout with Account Optional
. SetExpressCheckout
. GetExpressCheckoutDetails
. DoExpressCheckoutPayment

4. DCC(Sale & Auth)
5. Risk Controls
6. IPN will also be delayed.

– From Jan 08, 10:30 PM PST (Jan 09, 6:30 AM GMT) to Jan 09, 3:45 AM PST (Jan 09, 11:45 AM GMT): All batch processing will be put on hold and released after the activity, which means no batch capture/refund will be available during this time.

– Pacific timezone reports may be delayed on January 9th.
(Sent Dec 22, 10:54 AM PST by PC)

Introduction

January 8, 2009

This blog is a place for StoreSecured clients to get important information about scheduled maintenance, new features, tricks and tips and third party notices etc from our integrated partners. We recommend that StoreSecured merchants subscribe to this blog to always be alerted of new postings and important information.

Note that this blog replaces the announcements area for all new information and no further announcements will be posted in that area.

All about CAPTCHA

January 7, 2009

What is CAPTCHA?

A CAPTCHA system is a type of challenge-response test used in computing to ensure that the response is not generated by a computer.  The process involves the server asking a user to complete a simple test which the computer is able to generate and grade.  Because other computers or bots are unable to solve the CAPTCHA, any user entering a correct response is presumed to be human.  The StoreSecured CAPTCHA system requires the user to enter a series of distored letters and/or digits that appear on the screen.

How does it help me?

The CAPTCHA serves to try and reduce the amount of spam received from bots submitting forms automatically.

Where is this used?

The CAPTCHA system is currently used on the newsletter signup, save cart and send to a friend pages.   These pages were selected because they initiate an email and have the potential to be abused by bots.